Journal of Small Business Management

Resource Reconfiguration by Surviving SMEs in a Disrupted Industry

Journal article Published
Thomas, G.H. and Douglas, E.J.
Journal of Small Business Management, Jan, 29, pp.1-35
Publication year: 2022
This paper investigates the strategies employed by surviving small and medium sized enterprises (SMEs) in a technologically disrupted industry facing continuous market decline. Using fuzzy-set qualitative comparative analysis, we discover multiple strategy combinations utilized by survivors to grow. Key findings suggest firms utilize ambidexterity, absorptive capacity, and agility to reconfigure their internal resources and reduce their reliance on the declining external network. This process increases self-reliance and returns higher rates of growth. These findings run counter to extant research which suggests increased network integration is a way for SMEs to overcome resource limitations. We attribute this difference to the context of firms operating in disrupted, declining markets. This study contributes to research on dynamic capability theory, warning against an over-reliance on external resources in a declining market and in doing so provides practical paths for growth for SMEs facing disruption.
Journal of Small Business Strategy

Small Firm Survival and Growth Strategies in a Disrupted Declining Industry

Journal article Published
Thomas, G.H. and Douglas, E.J.
Journal of Small Business Strategy, vol 31, Issue 5, pages
Publication year: 2021
Schumpeter’s theory of creative destruction argues that technological innovation facilitates the growth of innovative new firms and causes the demise of old technology firms. But not all disrupted firms wither and die – rather, some survive and grow by utilizing strategic entrepreneurship. Whereas the strategic entrepreneurship of disrupter firms has received considerable research interest, the strategies that disrupted firms use to avoid elimination in a disrupted declining industry have been aForded relatively little attention. This paper reports on a qualitative grounded research study of firms in the disrupted printing industry and reveals three main strategies used by survivors: namely, reconfiguration of external networks; exploitation of the untapped potential of intangible assets; and the rebalancing of legacy product exploitation and new product exploration. Propositions are developed regarding entrepreneurial strategies that disrupted incumbents may utilize to survive in disrupted industries.
Management Research Review

A systematic bibliometric review of the strategic entrepreneurship domain

Journal article Published
Thomas, G.H., Douglas, E.J., Yamada, J. and Senyard, J.
Management Research Review, October 18, 2021
Publication year: 2021
The strategic entrepreneurship (SE) literature exists at the intersection of the strategy and entrepreneurship literatures and has grown rapidly over the past two decades. This study aims to document the proliferation of research papers and identifies the major thematic clusters of topics and other summary information for the SE research domain. This is a systematic bibliometric review of 586 articles published over the period 2009–2019 in 143 journals. The inductive quantitative assessment of these articles uses metadata driven techniques that prioritize reproducibility and rigor in the process of literature analysis. This study identifies six main themes in the strategic literature, namely, Sustainable Competitive Advantage; Knowledge Management; Ecosystems; Strategy; Entrepreneurialism; and Organization andManagement. It also reports data on a variety of issues including research techniques, country of data, co-author count and trends and differences between journals based on their journal impact factors and calls formore research in key areas. An innovative original analytical tool was developed to facilitate the analysis of research papers in this growing field. This online tool allows multiple tags to be attached to each paper by multiple authors working simultaneously to identify keywords and other aspects that were subsequently used to identify six main thematic areas within the SE literature. This paper highlights emerging research trends and identifies gaps in the literature that provide opportunities for further research in this field.

Strategic responses to disruption by established SMEs in a declining industry

Thesis Published
Thomas, G.H.
Publication year: 2021
This thesis examines the successful growth strategies employed by established small and medium sized enterprises operating in the printing industry in Australia. The research uses a mixed methods approach and employs fsQCA data analysis to discover that despite facing industry disruption and decline, entrepreneurs are still able to achieve growth through the judicious selection of an appropriate suite of strategies.
Japan Association of Graphic Arts Technology

日本とオーストラリアの印刷ビジネスにおけるイノベーション 業界の一大変革期を乗り切るアントレプレナー達

Magazine article Published
Yamada, J. and Thomas, G.H.
JAGAT info 21st August 2019
Publication year: 2019
Traditional theories of disruption suggest that technological change renders mature, incumbent firms obsolete. However, not all mature business fail in such circumstances. We explore SMEs in the printing industry in Osaka and discover entrepreneurs employing a wide range of strategies to building new competencies and relationships in new sectors in order to innovate and grow beyond their traditional customer base. We suggest reasons why some entrepreneurs are able to take these actions whilst others cannot. ディスラプション(創造的破壊)・セオリーでは従来から、技術変革が成熟した既存企業を陳腐化させることが示唆されている。だが、成熟したビジネスの全てがかかる状況下で破綻するわけではない。本研究では大阪印刷業界の中小企業を対象に調査を実施した結果、アントレプレナーが多様な経営戦略を駆使して新たな能力を開発し新規セクターにおけるリレーションシップを構築することによって、従来の顧客基盤を超えたイノベーションや成長を達成している事実が明らかとなった。かかる行動を起こすことのできるアントレプレナーと、そうでないアントレプレナーとでは何が違うのかについての考察を本研究では試みている。

Researchers on the hunt for print innovators

Magazine article Published Open Access
Jake Nelson
25th October, 2019
Publication year: 2019
A research project at Griffith University has put out a call for printers to share their strategies for innovation. The Innovation in a Disrupted Industry project is a collaboration between Osaka City University and Griffith University looking at how printers can capitalise on opportunities through innovation. Researcher Gareth Thomas told Print21 that the research aims to find out how entrepreneurs innovate in an adverse environment, and to define innovation in terms of the strategies that result in growth.