Module 1: Strategic Management
What is strategy?
Competition and value creating strategies
Module 2: The External Environment
Macro-environment
Industry environment
Module 3: The Internal Organisation
Internal Organisation
How to build a sustainable competitive advantage
Module 4: Business Level Strategy
Business strategy
Cost leadership and differentiation
Module 5: Competition
Competitive rivaly and competitive dynamics
Case study analysis #1
Module 6: Innovation and Diversification
Innovation
Diversificatio nand multi-business management
Module 7: Corporate Level Strategy
Risk management
Strategic alliances
Module 8: Structure and Control
International Strategy
Case study analysis #2
Module 9: Effective written communication to a general audience
Presentation skills
City and the use of graphs and fugures
Module 10: Ethics and Governance
Culture
Purpose
Module 11: Leadership
Growth
Strategic Leadership
Module 12: Revision
more details
Economics 101